Aspiring Bull Riders Wanted

11/19/2016 – 11/20/2016

With over 40 years of bull riding experience, now is your chance to learn from PBR’s legends of the past and present! Focused on creating a positive and educational experience, the PBR Academy’s goal is to give you the opportunity to better yourself as a bull rider.

Event Highlights:

Date: November 19-20, 2016
Ages: 12 years old and up
Cost: Participant – $750
Spectator Pass – $99
Coaches Clinic – $250

Location: Cody Lambert’s Ranch, Bowie, TX

Sample Schedule (7:00 AM – 5:00 PM):
Load Chutes and Ride
Video review including ride analysis
Performance Seminar with Synergy Fitness
Lunch – Break
Discussion / Chalk Talk
Load Chutes and Ride
Video review including ride analysis

We will match bull power with the riders level of ability. We believe it is important to learn to ride, and make the whistle without being overmatched, then moving on to more challenging bulls. We also have plenty of bulls that will challenge more advanced riders on site as well. Each participant will be able to ride one or two per day, but we stress quality over quantity.

REMINDER!! Sign up for PBRRewards at and earn 3 PBRRewards Points for every dollar you spend on the PBR Academy! PBRRewards help you earn FREE tickets, merchandise, and other items!

Register Now Coaches Clinic Spectator Pass

PBR Academy’s instruction will include:

- Live bull outs 

- Classroom chalk talk

- Equipment overviews

- Video Analysis
- Stationary barrels

- Chute procedures

- Riding techniques

- Dismount techniques

- Performance training: Physical conditioning, movement and agility training, nutrition education and mental conditioning

Parents & Coaches Tracks Available!

To ensure your development continues past the PBR Academy, we encourage all riders to bring a companion, parent, and/or coach so they too can learn successful techniques and proper training methodologies. Spectator pass priced at $99.

Join our Coach's Clinic and learn how to keep your bull rider in the game. With full access to our curriculum and training techniques, you too can help your rider reach their goals.
Priced at $250, our Coaches Clinic will provide you with the tools you'll need to continue the training process.

Unmatched Bull Riding Experience

Unmatched Bull Riding Experience
Train like a PBR star! Hand selected by PBR legend Cody Lambert, campers will train alongside a competitive bucking stock under the supervision of trained medical and support personnel. At least 2 bullfighters, a roper, arena helpers and medical will be present at all times when bulls are being bucked.

*Call us at 719-242-2706 for more information!

Cody Lambert

PBR legend and current PBR Livestock Stock Director

One of the original founders of the PBR, Cody enjoyed much success in his career as a bull rider and saddle bronc rider, qualifying for the NFR 7 times as a bull rider, 3 as a saddle bronc rider, and 3 PBR World Finals events up until his retirement. Cody’s knowledge, experience and passion for the sport of bull riding, makes him an invaluable resource to aspiring and current bull riders.

Justin McBride

2x PBR World Champion

Recognized as one of the top bull riders in the history of the sport, Justin brings with him 380 qualified rides, 75 of which were scored at 90 points or above. Truly one of the legends of the PBR and sport, Justin divides him time between the broadcasting booth and working with the next generation of riders.

Jess Lockwood

PBR bull rider

A young star in the making, Jess Lockwood joins our team of instructors midway through his rookie season on the PBRs Built Ford Tough Series. Rapidly rising up the PBR ranks, Jess won his home-state event in Billings, MT, during his first month on the Built Ford Tough Series. Jess credits much of his recent success to living at Cody’s ranch and working with Cody and Justin on the mental side of riding bulls.

J.W. Harris

4x PRCA World Champion

For over a decade, J.W. Harris has cemented himself as one of the top rodeo cowboys in history. The 9-time NFR qualifier, and 4-time PRCA World Champion has now set his sights on the PBR circuit, quickly becoming a force to reckon with covering over 46% of the bulls he has attempted in the PBR. His veteran presence and experience within the rodeo and PBR circuit makes J.W. an invaluable resource and mentor for all aspiring and current riders.

Train at PBR legend Cody Lambert’s ranch in Bowie, TX. Ranch amenities include premier covered arena with all equipment necessary to host an elite bull riding camp.

- 2 hour drive from Dallas/Fort Worth area and 1 hour drive from Wichita Falls, TX. 

- Synergy Fitness in Bowie, TX will host performance training based curriculum

Hotel Information

Best Western Bowie Inn & Suites
W South, 900 US-287
Bowie, TX 76230

- Free breakfast and access to pool and fitness center

Lodging and transportation is not covered in our camp pricing; however, we have secured a reduced rate with the Best Western Bowie Inn and Suites for approximately $80/night. Campers will be responsible for getting to and from the camp each day.

My son is under the age of 18 – Will supervision be provided?

Parents, coaches and/or mentors are encouraged to attend the camp so he/she can retain camp curriculum and training techniques for future training. For all campers under the age of 18 and not accompanied by an adult, supervision will only be provided during camp hours (9:00am – 4:00pm).

Do I need to be an experienced rider to attend the PBR Academy camp?

No, riders of all skill levels are welcomed. Before any bulls are attempted, instructors will provide plenty of direction and riders will have the chance to work on barrels beforehand. Once campers have been assessed by our team of instructors (and determined competent to ride on a live bull) bucking bulls will be assigned based on a rider’s skill level. Disclaimer: If a circumstance arises to where a ride may result in injury, PBR Academy has the right to refuse a rider from attempting a live bull.

What to bring for camp?

It is expected that all campers should bring their own gear. This includes helmets, vests, gloves, bull ropes, boots, spurs and jeans.

Who can we call for more information?

Call us at 719-242-2706 with any questions!

Rider Level


  • Cody Lambert

    “Perseverance comes in a lot of different stages, 8 seconds at a time, year after year.”

    - Cody Lambert

  • Jerome Robinson

    “Perseverance comes in a lot of different stages, 8 seconds at a time, year after year.”

    - Jerome Robinson
  •  Jess Lockwood

    “When I got there, I knew how to ride. The thing they really stressed to me, and really improved my success was the mental aspect of it, which I think in bull riding is the most important part of being successful.”

    - Jess Lockwood
  • Junior High / High School / Amateur Camp
  • Junior High / High School / Amateur Camp
  • Junior High / High School / Amateur Camp
  • Junior High / High School / Amateur Camp